The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Filter
Entertainment / Music / Film / Television
Award
Agency
Client
Title
Category
Annual ID
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Best of Moving Image Craft & Production
Alcaraz Signs
Agency: DAVID / Madrid + Netflix / Madrid + Morena Films / Madrid + Sistema del Solar / Valencia
Client: Netflix Category: Stunts & Activations
A Life in Sound
Agency: Uncommon Creative Studio / London + SiriusXM / New York
Client: SiriusXM Category: Use of Licensed Music
Severance - The Cube
Agency: Apple Marcom + Kamp Grizzly / Portland + OMD / New York
Client: Apple Category: Experiential / Immersive / Events
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Data Visualization / Dynamic / Responsive
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Innovation / Execution in Interactive, Online, & Mobile
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Innovation / Execution in Experiential & Immersive
Museum Worthy
Agency: BBDO / New York + Company3 + Cutters + O Positive
Client: AICP Category: Writing / Single
Submerged
Agency: Apple Marcom + TBWA\Media Arts Lab / Los Angeles + The Sweetshop
Client: Apple Category: Craft / Art Direction
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Innovation / Execution in Branded Entertainment
Submerged
Agency: Apple Marcom + TBWA\Media Arts Lab / Los Angeles
Client: Apple Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Not Just Stockholm Film Festival
Agency: Rocket—Science / Geelmuyden Keise / Stockholm + Geelmuyden Kiese / Stockholm + BleckOut / Stockholm + Gangsters / Stockholm
Client: Stockholm International Film Festival Category: Low Budget
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Innovation / Use of Media in Public Relations
Submerged
Agency: Apple Marcom + TBWA\Media Arts Lab / Los Angeles
Client: Apple Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Museum Worthy
Agency: BBDO / New York + Company3 + Cutters + O Positive
Client: AICP Category: Casting / Actor
Squabble Up
Agency: PRETTYBIRD / Culver City + pgLang / Los Angeles + project3 / Los Angeles
Client: Kendrick Lamar Category: Music Videos
You're Not Ready
Agency: Wieden+Kennedy / Portland + Netflix / Los Angeles + ICONOCLAST + Final Cut / Los Angeles
Client: Netflix Category: Music Adaptation / Instrumental
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Innovation / Use of Media in Radio & Audio
Spreadbeats
Agency: FCB / New York
Client: Spotify Category: Innovation / Execution in Creative Use of Data
Award:
2025 Best of Show Best of Show Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Best of Show
Annual ID:
OS25_BOS000G
Award:
2025 Branded Entertainment Best of Discipline Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Best of Branded Entertainment
Annual ID:
OS25_BE000G
Award:
2025 Moving Image Craft & Production Best of Discipline Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Best of Moving Image Craft & Production
Annual ID:
OS25_MI000G
Award:
2025 Creative Use of Data Best of Discipline Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Best of Creative Use of Data
Annual ID:
OS25_CU000G
Award:
2025 Direct Marketing Best of Discipline Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Best of Direct Marketing
Annual ID:
OS25_DM000G
Award:
2025 Social Media Gold Pencil
Agency:
DAVID / Madrid + Netflix / Madrid + Morena Films / Madrid + Sistema del Solar / Valencia
Client:
Netflix
Title:
Alcaraz Signs
Category:
Stunts & Activations
Annual ID:
OS25_SM006G
Award:
2025 Design Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_DE005G
Award:
2025 Music & Sound Craft Gold Pencil
Agency:
Uncommon Creative Studio / London + SiriusXM / New York
Client:
SiriusXM
Title:
A Life in Sound
Category:
Use of Licensed Music
Annual ID:
OS25_MS002G
Award:
2025 Brand-Side / In-House Gold Pencil
Agency:
Apple Marcom + Kamp Grizzly / Portland + OMD / New York
Client:
Apple
Title:
Severance - The Cube
Category:
Experiential / Immersive / Events
Annual ID:
OS25_BS001G
Award:
2025 Music & Sound Craft Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Use of Technology
Annual ID:
OS25_MS005G
Award:
2025 Experiential & Immersive Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_EX003G
Award:
2025 Interactive, Online & Mobile Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Creative Use of Data
Annual ID:
OS25_IN002G
Award:
2025 Design Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Execution in Design
Annual ID:
OS25_DE010G
Award:
2025 Music & Sound Craft Gold Pencil
Agency:
750mph / London
Client:
Netflix
Title:
You're Not Ready
Category:
Sound Mixing
Annual ID:
OS25_MS004G
Award:
2025 Branded Entertainment Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_BE005G
Award:
2025 Creative Use of Data Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Data Visualization / Dynamic / Responsive
Annual ID:
OS25_CU001G
Award:
2025 Interactive, Online & Mobile Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Craft / Animation
Annual ID:
OS25_IN005G
Award:
2025 Interactive, Online & Mobile Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Execution in Interactive, Online, & Mobile
Annual ID:
OS25_IN008G
Award:
2025 Creative Use of Data Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_CU003G
Award:
2025 Radio & Audio-First Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_RA002G
Award:
2025 Public Relations Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Digital & Online
Annual ID:
OS25_PR001G
Award:
2025 Design Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Craft / Animation
Annual ID:
OS25_DE009G
Award:
2025 Interactive, Online & Mobile Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Craft / Use of Technology
Annual ID:
OS25_IN006G
Award:
2025 Experiential & Immersive Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Execution in Experiential & Immersive
Annual ID:
OS25_EX006G
Award:
2025 Moving Image Craft & Production Gold Pencil
Agency:
BBDO / New York + Company3 + Cutters + O Positive
Client:
AICP
Title:
Museum Worthy
Category:
Writing / Single
Annual ID:
OS25_MI003G
Award:
2025 Experiential & Immersive Gold Pencil
Agency:
Apple Marcom + TBWA\Media Arts Lab / Los Angeles + The Sweetshop
Client:
Apple
Title:
Submerged
Category:
Craft / Art Direction
Annual ID:
OS25_EX004G
Award:
2025 Interactive, Online & Mobile Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_IN004G
Award:
2025 Creative Use of Technology Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_CT004G
Award:
2025 Public Relations Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_PR004G
Award:
2025 Direct Marketing Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
B2B Communications
Annual ID:
OS25_DM007G
Award:
2025 Moving Image Craft & Production Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Use of Technology
Annual ID:
OS25_MI011G
Award:
2025 Moving Image Craft & Production Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation in Moving Image Craft
Annual ID:
OS25_MI012G
Award:
2025 Direct Marketing Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Digital & Online / Email & Newsletters
Annual ID:
OS25_DM004G
Award:
2025 Design Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Use of Media in Design
Annual ID:
OS25_DE011G
Award:
2025 Branded Entertainment Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Execution in Branded Entertainment
Annual ID:
OS25_BE009G
Award:
2025 Design Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Craft / Art Direction
Annual ID:
OS25_DE008G
Award:
2025 Direct Marketing Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Craft / Use of Technology
Annual ID:
OS25_DM010G
Award:
2025 Film & Video Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Use of Media in Film
Annual ID:
OS25_FI006G
Award:
2025 Branded Entertainment Gold Pencil
Agency:
Apple Marcom + TBWA\Media Arts Lab / Los Angeles
Client:
Apple
Title:
Submerged
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Annual ID:
OS25_BE004G
Award:
2025 Music & Sound Craft Gold Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation in Music & Sound Craft
Annual ID:
OS25_MS006G
Award:
2025 Branded Entertainment Silver Pencil
Agency:
Rocket—Science / Geelmuyden Keise / Stockholm + Geelmuyden Kiese / Stockholm + BleckOut / Stockholm + Gangsters / Stockholm
Client:
Stockholm International Film Festival
Title:
Not Just Stockholm Film Festival
Category:
Low Budget
Annual ID:
OS25_BE016S
Award:
2025 Public Relations Silver Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Use of Media in Public Relations
Annual ID:
OS25_PR015S
Award:
2025 Creative Use of Technology Silver Pencil
Agency:
Apple Marcom + TBWA\Media Arts Lab / Los Angeles
Client:
Apple
Title:
Submerged
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Annual ID:
OS25_CT008S
Award:
2025 Moving Image Craft & Production Silver Pencil
Agency:
BBDO / New York + Company3 + Cutters + O Positive
Client:
AICP
Title:
Museum Worthy
Category:
Casting / Actor
Annual ID:
OS25_MI029S
Award:
2025 Branded Entertainment Silver Pencil
Agency:
PRETTYBIRD / Culver City + pgLang / Los Angeles + project3 / Los Angeles
Client:
Kendrick Lamar
Title:
Squabble Up
Category:
Music Videos
Annual ID:
OS25_BE013S
Award:
2025 Music & Sound Craft Silver Pencil
Agency:
Wieden+Kennedy / Portland + Netflix / Los Angeles + ICONOCLAST + Final Cut / Los Angeles
Client:
Netflix
Title:
You're Not Ready
Category:
Music Adaptation / Instrumental
Annual ID:
OS25_MS010S
Award:
2025 Film & Video Silver Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Execution in Film
Annual ID:
OS25_FI019S
Award:
2025 Radio & Audio-First Silver Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Use of Media in Radio & Audio
Annual ID:
OS25_RA009S
Award:
2025 Moving Image Craft & Production Silver Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Animation / Single
Annual ID:
OS25_MI021S
Award:
2025 Creative Use of Data Silver Pencil
Agency:
FCB / New York
Client:
Spotify
Title:
Spreadbeats
Category:
Innovation / Execution in Creative Use of Data
Annual ID:
OS25_CU012S
